This course provides an overview of the basics of writing a successful business plan. It offers guidance on the essential elements that should be included in a plan, and outlines what a prospective investor is looking for. It also provides a summary checklist of the core components of a good business plan. The course emphasizes that a successful business plan should reflect the individual character of the venture, and should not be composed to a set formula. Students will be encouraged to retain overall responsibility for the planning process, while understanding the value of seeking help and advice.